market segment

market segment
сегмент [сектор\] рынка, рыночный сегмент, субрынок
а) марк. (группа потребителей на рынке, имеющих схожие потребности)

to open up new market segments — выходить на новые сегменты рынка

market 1. 4), micromarket, segment 1. 2), specialized market 1. 2)
б) эк. (участок рынка, представленный конкурирующими в определенной области компаниями; напр., сектор жилой недвижимости на рынке недвижимости, сектор акций нефтяных компаний на фондовой бирже, производители легковых автомобилей на рынке транспортных средств и т. д.)
* * *
рыночный сегмент
сегмент рынка
* * *
рыночный сегмент
группа людей или организаций, имеющих общие рыночные характеристики

Англо-русский экономический словарь.

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Смотреть что такое "market segment" в других словарях:

  • Market segment — A market segment is a subgroup of people or organizations sharing one or more characteristics that cause them to have similar product needs. A true market segment meets all of the following criteria: it is distinct from other segments… …   Wikipedia

  • Market Segment — A group of people that share one or more characteristics. Each market segment is unique and marketing managers decide on various criteria to create their target market(s). They may approach each segment differently, after fully understanding the… …   Investment dictionary

  • market segment — A part of a market that relates to a place, an exchange authority, a type of security ( equity / bond / option / future), and a list of securities with a given set of trading methods. Chicago Mercantile Exchange Glossary * * * market segment… …   Financial and business terms

  • market segment — /ˌmɑ:kɪt segmənt/ noun a group of consumers in a market who are definable by their particular needs …   Marketing dictionary in english

  • Market Segmentation Index — or Celli Index of Market Segmentation, named after the Italian economist Celli G. GianLuca, is a measure of market segmentation. This Index, is a comparative measure of the degree of monopoly power in two distinctive markets for products that… …   Wikipedia

  • Segment — may mean: *an internal section of a citrus fruit *Market segment, the smaller subgroups comprising a marketComputing *Memory segment, the portion of computer memory which may be addressed by a single index register *Image segment created in… …   Wikipedia

  • market niche — UK US noun [C] MARKETING, COMMERCE ► an opportunity to provide a product or service that no other company provides: »see/spot/find a market niche a profitable/lucrative market niche »A profitable market niche will not go uncrowded for long. → See …   Financial and business terms

  • Market (disambiguation) — Market may refer to: Market, an arrangement that allows buyers and sellers to exchange things Market economy Märket, an island shared by Finland and Sweden The Market, a specialized type of Safeway store. The Market, a Farm Fresh Supermarket… …   Wikipedia

  • Market segmentation — Marketing Key concepts Product marketing · Pricing …   Wikipedia

  • segment — ▪ I. segment seg‧ment 1 [ˈsegmənt] noun [countable] 1. ECONOMICS a part of the economy of a country or of a company s work: • The shipbuilding segment has reported higher earnings. • Within the health care segment, pharmaceuticals sales increased …   Financial and business terms

  • segment — ♦♦♦ segments, segmenting, segmented (The noun is pronounced [[t]se̱gmənt[/t]]. The verb is pronounced [[t]segme̱nt[/t]].) 1) N COUNT: N of n A segment of something is one part of it, considered separately from the rest. ...the poorer segments of… …   English dictionary

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